Launched on 10 July 2008 with 500 third party applications available for download, the iTunes App Store has been open for business to the public and developers alike for ten months. Today, the App Store holds over 45,000 applications, enjoys over $1 million in downloads on a daily basis with more than 1 billion downloads in total to date.
This rapid rate of expansion has brought with it both significant challenges and opportunities for developers hoping to capitalize on the growing demand for iPhone applications. The question of “how much should I sell my application for?” is faced by hundreds if not thousands of developers on a daily basis. (more…)