Well, this is one way to build in public.
MoodLyst has dropped a second official-looking “leak” — and this one comes with all the ingredients you’d expect from a top-secret Apple lab …
(more…)Well, this is one way to build in public.
MoodLyst has dropped a second official-looking “leak” — and this one comes with all the ingredients you’d expect from a top-secret Apple lab …
(more…)There’s something very Apple about this new iPhone Duo ad.
Rather than spending a minute shouting about processors, megapixels or benchmark numbers, Apple is doing something much simpler: showing you what happens when an iPhone can change shape.
(more…)There’s something slightly hilarious about seeing the iPhone Air next to the iPhone Duo.
They’re both unmistakably iPhones, both built around Apple’s obsession with making hardware feel incredibly refined — but they’re going in completely opposite directions.
(more…)There’s a famous Steve Jobs story about a cabinetmaker who makes beautiful furniture.
When Jobs asked why the back of a chest of drawers was finished with the same care as the front — even though nobody would ever see it — the answer was simple: because you know it’s there.
(more…)There’s something wonderfully dramatic about the way iPhone Duo opens.
You start with what looks and feels like an iPhone, begin unfolding it, and then — almost out of nowhere — boom. Tablet.
(more…)